Monday, May 09, 2005

ASIANS & THEIR LABELS

It's quite comical to see these Asians with all their luggage, wallets, bags, and clothing blatantly sporting so many labels, logos, and emblems. Louis Vuitton, Burberry, Bally. I'm sure that these labels help to instill a sense of otherwise absent self-confidence and pride in these people. But after seeing the massive quantities of those emblems in the flea markets of Shanghai, the brand equity seems so much more deflated. The prestige associated with sporting those emblems seems to be a bit diluted.

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